FEMALE entrepreneurs ready to scale-up their businesses for the next stage of growth are being encouraged to access a special series of fully-funded masterclasses to help them on their way.
As part of the Enterprise Hub programme – Liverpool City Region’s “one-front door” access point for business support – the two October ‘Grow & Thrive’ Business Masterclass events are fully-funded for women business owners in the Liverpool City Region whose ventures are under 42 months old.
Delivered by The Women’s Organisation – managing agent and lead and accountable body of the Enterprise Hub programme – this series of expert-led training sessions has been developed to support women-led businesses with high growth ambitions.
The masterclasses are aimed at entrepreneurs who are ready to build their turnover as part of Enterprise Hub’s drive to help supercharge business growth across the region.
Each of the two fully-funded sessions will provide expert support to enable business owners to take the next step on their journey to commercial success.
The sessions will cover taking on staff, and developing a sales and marketing strategy.
Participants can attend one, or both of the events.
The first session, on Tuesday, October 8, deals with ‘When and How to Take on Staff’, and is aimed at providing entrepreneurs with the skills and practical knowledge to do so.
Local entrepreneur Anna Slater, founder of North West Linen Services, will share her journey and experiences of taking on staff for the first time. From tackling imposter syndrome, the importance of mapping out affordability and strategy, to becoming the employer of 26 staff members.
Expert recruitment consultant, Elaine Courtney, founder of Courtney Recruitment, will explain the main stages of recruitment and how to find the right people for your team.
One of The Women’s Organisation’s business experts, Bernie Cox, will outline the legalities and practicalities of taking on staff, from liability insurance, to setting up a payroll and arranging new employee inductions.
The second session, ‘Master Your Sales and Marketing Strategy’ will take place on Wednesday, October 16, dealing with taking a business into an exciting new phase of growth.
This emphasises the need for a watertight sales and marketing strategy which is vital to building valuable and lasting customer relationships which translate into sales.
Sue Kelbrick, from Wigwam Coffee Shop, will share her experience of developing her business story to achieve revenue growth, including establishing a unique brand.
Experienced sales leader Claire Philliskirk – winner of European Women in Tech Sales, Europe 2016 – will outline how to set, and reach, sales goals.
People performance expert Nikki Cross will also share her advice on the importance of aligning strategic goals with the goals of your team, offering a “how to” guide to setting a people performance strategy which effectively develops your people and grows your business.
Francine Taylor, senior business advisor at The Women’s Organisation, said: “Entering a new phase of business growth can be equally exciting and daunting for entrepreneurs, many of whom may not have much previous experience of running a business single-handedly.
“That’s why it’s so important to get support and draw on the experience, resources and insight which is available to help you scale your business and become a commercial enterprise of real substance.”
She added: “Whether you’re looking to further grow your sales turnover, take on your first members of staff, or even expand into new markets, Enterprise Hub can support you.
“The Grow & Thrive business masterclass series is an invaluable opportunity for entrepreneurs to hear practical tips and advice from industry experts to help them succeed.
“We’re excited to meet yet more talented and resourceful businesswomen and see how we can help them grow their businesses.”
Both sessions will take place at The Women’s Organisation’s Liverpool headquarters, at 54 St James Street, between 10am and 1pm.
Part-funded by the European Regional Development Fund (ERDF), Enterprise Hub provides expertise and skills from a wide range of organisations within the Liverpool City Region.
To date, Enterprise Hub has supported more than 6,000 residents from the Liverpool City Region to develop their enterprise skills, and it has helped launch in excess of 1,000 new businesses as a result.
To book onto any, or both, of these sessions, contact 0151-706 8113 or email firstname.lastname@example.org
You can also visit https://enterprisehubuk.blogspot.com/2019/09/grow-thrive-business-masterclass-series.html for more information.