Radio City Empowers Schools To Engage With Dementia

RADIO CITY is working with Alzheimer’s Society and schools across Merseyside to raise awareness of dementia with younger people. The station’s education academy invited 30 Year 9 children from King David, Archbishop Blanch, Fazakerly High and St Hilda’s to come into their headquarters on Monday 7 March and Tuesday 8 March to present and record a script about dementia that will then be judged by the station and used as a radio commercial. Brenda Stagg, Dementia Support Manager for Alzheimer’s Society in Liverpool said: “We were delighted to be approached by Radio City and get involved in this project. We could see how enthusiastic the pupils were to learn about dementia when we went into the assemblies to talk them about the competition and what they needed to do in preparation. ‘This project goes hand in hand with Alzheimer’s Society’s engagement work with younger people. Not only is this a fun and creative project for the pupils to get involved with, it’ll also increase their knowledge and understanding of dementia which they can then share with family, friends and their local community. It’ll also help people learn more about the support Alzheimer’s Society can give within Merseyside.” Caroline Greer, Regional Educational Manager NW for Radio City said: “Radio City’s Academy developed this programme to help enhance self-referrals and increase the awareness across Merseyside. The groups love to engage with The Academy so when it comes to initiatives we can target all sorts of different topics and Alzheimers was just one of them. The competition has seen some fabulous creative scripts that have now been recorded. The biggest challenge now is to find the best script to air. Good luck to everyone who has taken part.”  Laura McQueen English Teacher from Archbishop Blanch School said: “This opportunity has been a wonderful experience for our students and they really enjoyed having the chance to visit the Radio City tower to perform their scripts.  They have learned a lot about Alzheimers as well as being able to learn about how to record an advertisement raising awareness for Alzheimer’s Society. Thank you so much for the opportunity!” Alzheimer’s Society provides a wide range of support in Merseyside where it’s estimated that 14,731 people are living with dementia. Services include Singing for the Brain, Memory Café’s, peer support groups, carer information programmes as well as the help of specialist dementia support workers. To find out more about Alzheimer’s Society services in the area log on to www.alzheimers.org.uk/localinformation If you have any concerns about dementia, you can call the helpline on 0300 222 11 22 or visit alzheimers.org.uk